The National Bridal Sale Event

Find Your Dream Wedding Dress for Less

Time to say “Yes!” to your dream dress for less! The sixth annual National Bridal Sale Event will be happening from July 17th to July 24th, 2021, in a Bridal Salon near you. And this year is coming back with an unforgettable giveaway. Get ready to save big (up to 80% off) on your bridal gown and win fun prizes along the way!

Your bridal party can also join the fun and take advantage of this once-a-year opportunity. The discounts are extended to bridesmaid dresses and even evening gowns for your guests. This is the chance for you and your besties to get those out-of-budget dresses at a price you can afford.

Nearly 900 independent, locally-owned bridal salons around the US and Canada are participating, so you will also be supporting your local business while having an affordable dress shopping experience. Click here to find a participating Bridal Salon near you and read below to find out more about the amazing sweepstakes and how to enter.

National Bridal Sale

National Bridal Sale Event Sweepstakes

Besides scoring amazing discounts while you find the dress of your dreams, the National Bridal Sale Event is also giving brides the opportunity to win cash and products/services prizes for their big day. The lucky winners can get the following:

1st Prize – $1,500
2nd Prize – $500
3rd Prize – Accessories Package ($300 value)
4th Prize – Gown Preservation (by Wedding Gown Specialist)
5th Prize – Gown Cleaning (by Wedding Gown Specialist)


  • National Bridal Sale
  • National Bridal Sale

So make sure you mark your calendar for JULY 17-24 to score your dream wedding dress for less! More information and a list of participating bridal salons can be found at